I'm Chris Aplin
Product Marketing Manager
- LOCATION Renton, WA
- PHONE (425) 559-5135
An efficient, empathetic and data-first senior product marketing manager.
I take pride in building the complete project, quickly and obsessively. Identifying user needs and matching them with business goals, all in an aesthetic package ready for development.
As a proven designer, product manager and marketer I have developed and released strategies that have turned into real dollars.
- Increased profit 5x as the Senior Product Marketing Manager at Full Beaker by better engaging the audience and identifying their funnel and monetizing them more frequently, without the benefit of significantly increasing the email list. All while other parts of the business stayed stagnant.
- Increased conversions by 60% as a Senior Designer at QuoteWizard by managing, reimagining and redesigning the funnel and identifying and removing conversion blockages.
- Managed the creative for the fast-paced paid marketing team at QuoteWizard by creating and delivering landing pages and complete experiences in tight turnarounds.
I frequently go above and beyond my job titles to understand the full picture of a project — better understanding the needs and the desired outcome. Outspoken and confident yet works well with multidisciplinary teams.
A startup mentality, unbound by the 40 hour work week, I’m looking to make an immediate and long term impact utilizing my wide variety of highly proficient skills.
Work Experience
Senior Product Marketing Manager
Full Beaker
I managed the strategy and implementation of the email program doubling gross profits year over year from under $1M to almost $1.85M
Senior Designer
QuoteWizard
As Senior Designer I managed the revenue experience, focusing on improving conversion through form and landing page design and testing. This improved overall conversion by as much as 60% on mobile traffic.
Product Management Consultant
Seattle Pacific University
I reinvented how the University communicated with alumni and donors to keep them engaged on a more frequent basis increasing donations and engagement for school programs.
Project Manager
Complex Massive Companies
Managed operations and strategy for a multi-company startup. VoIP, Retail Management And Professional Web Marketing Services